I Build and Run Outbound Systems
So You Can Ship Product.
10,000 hyper-personalized cold emails a week — plus LinkedIn and cold calls hitting the same prospects in coordinated, multithreaded sequences. Three channels. One system. Built specifically for your ICP, operated by me 20 hours a week, for a fraction of what agencies charge.
Sound Familiar?
We just raised our seed round. We need pipeline but we're not ready to hire a full-time sales person.
You shouldn't hire a full-time SDR at your stage. I embed 20 hours a week as your fractional GTM engineer — half the capacity, a third the cost, zero ramp time.
We tried an agency — they only did email. No LinkedIn, no calls. Single-channel outbound into a crowded inbox. And the copy sounded like a VA wrote it.
I run email, LinkedIn, and cold calls as one coordinated system — multithreaded sequences where a prospect sees your name across three channels before they ever reply. Proprietary tooling I built, not off-the-shelf platforms.
I'm spending 10 hours a week on outbound instead of shipping product and iterating on customer feedback.
Your dashboard shows every metric in real time — emails sent, opens, replies, meetings booked. Month one is infrastructure and calibration. Month two, meetings start booking.
Three Channels. One Coordinated System.
Email, LinkedIn, and cold call hit the same prospect in multithreaded sequences — 10K personalized emails a week plus coordinated touches across every channel. Not a generic email tool. A full outbound engine.
Deep ICP Research
I define your ideal customer profile down to title, tech stack, funding stage, and company size. I actually read your docs and understand what you build.
10K/Week Sending Infrastructure
Dedicated domains, inboxes, sequences, and warming — built to scale to 10,000 cold emails a week without deliverability issues. Multi-inbox, multi-domain. No templates. No VAs.
AI-Driven Personalization at Scale
Every one of those 10K emails is hyper-personalized to the individual. Proprietary enrichment and AI systems I built myself — not Clay, not off-the-shelf. Emails that sound like a human who read the prospect's website, because the system actually did.
LinkedIn — Threaded with Email
Not a separate silo. LinkedIn touches fire in sequence with your email campaigns — a prospect gets an email on Monday, a connection request on Wednesday, a personalized follow-up on Friday. Same ICP targeting, coordinated timing.
Cold Calls — The Third Thread
Warm calls hit after email opens and LinkedIn engagement. By the time I call, the prospect has seen your name twice. Conversion to meeting is 3-5x higher than cold-calling blind.
Real-Time Dashboard
Open rates, reply rates, conversion by ICP segment, meetings booked — not a weekly Loom recap. Full visibility into everything, built by me.
See Real Data, Not a Weekly Loom Recap
Engineering-heavy founding teams want to see real data — open rates, reply rates, conversion by ICP segment, meetings booked. I built this dashboard myself. Full visibility into everything.
Email Activity
Meetings by ICP
Channel Mix
Template Performance
| Template | Sent | Open Rate | Reply Rate | Meetings |
|---|---|---|---|---|
| Pain-point opener | 3,420 | 68.2% | 9.4% | 12 |
| Case study follow-up | 2,810 | 64.1% | 8.9% | 8 |
| Founder-to-founder | 3,150 | 71.3% | 11.2% | 14 |
| ROI breakdown | 2,460 | 59.7% | 7.1% | 5 |
| Tech stack angle | 1,840 | 66.8% | 10.1% | 9 |
Live Activity
LiveSarah K. (Acme) replied to email Sequence #3
2m ago
LinkedIn: James L. (Zeta AI) accepted connection request
8m ago
Meeting booked: James L. (Zeta AI) — Wed 2pm (via cold call)
18m ago
Cold call: Mike D. (Beam Labs) — warm lead, follow-up scheduled
42m ago
12 new opens on "Founder-to-founder" email template
1h ago
LinkedIn: 8 new profile views from Dev Tools ICP segment
2h ago
Here's How It Works
30-Min Call
Share your ICP, product, and growth goals. No deck, no proposal — just a conversation between two people who understand the problem.
Infrastructure & Calibration
Month one: I set up sending infrastructure, ICP research, verified prospect lists, AI personalization systems, and multithreaded sequence logic across email, LinkedIn, and phone. Built from scratch.
Meetings Start Booking
Month two: all three channels fire in coordinated sequences. Email on day 1, LinkedIn on day 3, warm call on day 5. Same prospect, multiple touches, tuned weekly on real response data.
Full Visibility, Always
Your real-time dashboard shows every metric — open rates, reply rates, conversion by ICP segment, meetings booked. Cancel anytime.
Agencies vs. Fractional GTM Engineer
Typical Agency / Full-Time SDR
- Single-channel — email only, competing with every other cold email in the inbox
- No LinkedIn, no calling. Prospects see one touchpoint and ignore it
- Clay + agency stack costs $3-5K/mo in tooling alone before you add labor
- Generic copy from someone who googled your company for 30 seconds
- $12K/month for a full-time SDR who takes 3 months to ramp
Jake Nicoll — Fractional GTM
- Multithreaded — email, LinkedIn, and cold calls hitting the same prospect in coordinated sequences
- Prospects see your name 3+ times across channels before they reply. Conversion is 3-5x single-channel
- 10K hyper-personalized emails/week plus LinkedIn + calls — fraction of Clay + agency costs
- Proprietary AI personalization. Every touchpoint reads like a human who understands the prospect
- Embedded 20hrs/week — one person, full stack, real-time dashboard, with receipts
Frequently Asked Questions
You just raised your seed round.
You need pipeline, not a sales hire.
Email, LinkedIn, and cold calls — coordinated into one multithreaded system. I build it, I run it, 20 hours a week embedded in your team. Cancel anytime.